GARDENBLISS

branding and package design 

GardenBliss is a tea brand which
promotes floral tea as great stress relievers. The project focused on creating icons for five floral teas and four ways to reduce stress. The product was targeted towards young working adults.

Primary: Consisted of icons for the flowers hibiscus, chamomile, lavender, elderflower and rose, which are known to be great stress relievers.

Secondary: Keeping in mind the target audience, the icons were developed for activities that can be done anytime throughout the day.  

The icons were applied in flag books called Stress Survival Kits, that are present within the packaging. The book provides people with something tangible to play with as they wait for their tea to brew.

The tea boxes are designed using elements from the icons. 

The Bakeneko Brigade

Makoto Shinkai Exhibition